In magazines.
In online
media.

Audience and topics

According to the 2022 media catalogue, the publication targets affluent readers, business owners, senior executives and public officials. A suitable setting for introducing a brand, product or service in a lifestyle context.

Geography and distribution

The 2022 media catalogue lists boutiques and clothing shops, jewellery and interior showrooms, restaurants, hotels, spas and fitness centres, car dealerships and business locations in Sochi and Krasnaya Polyana.

Print formats

• Single-page or double-page advertisement
• Advertorial across 1, 2 or 3 pages
• Opening spread, 2nd–6th premium-position spreads and 1st–4th premium-position pages
• 3rd (inside back) and 4th (outside back) covers; gatefold insert
• Heavyweight insert on 250 gsm paper

Audience and topics

An urban audience interested in fashion, culture, restaurants and local personalities. Print placements can be considered separately from website features.

Geography and distribution

The 2022 media catalogue describes free distribution at venues in Sochi and Krasnodar. We confirm current distribution points, the issue and campaign geography during selection.

Print formats

• 1/2 page, full page and double-page spread
• Front, 3rd (inside back) and 4th (outside back) covers; a spread at the start of the magazine
• Gatefold, heavyweight double-sided page and product inserts in the print run
• “Portraits” section: a photo shoot and styling with a photographer and stylists
• Short pieces and features in themed sections: food, interviews and society news

Online formats

• Promotional project or photo post: an article with photographs and clickable links
• Long-form article or special project with video, interviews, charts and research
• Site-wide banner and website branding

Audience and topics

A Sochi city publication covering food, city life, business and architecture. Choose a brand presence in print, an in-depth website feature or a separate digital format.

Geography and distribution

The magazine’s official distribution list includes restaurants, hotels and health resorts, shops, salons, car dealerships and private banking locations. We consider print geography and digital audiences separately.

Print formats

• Brand placements and double-page spreads
• Features, special projects and themed issues

Online and additional channels

• In-depth features, news, guides and partner articles on the website
• Special projects, Telegram and offline events on individual request

Online formats · 2022 media catalogue

• Article of up to 3 000 characters using client materials or the work of a journalist and photographer
• Promotional news item and inclusion in a themed roundup
• 1050 × 150 and 300 × 500 px banners, slider
• Page and section branding, section sponsorship and product placement

Audience and topics

The 2022 media catalogue describes a magazine for Sochi residents and visitors. Sections include “People”, “Travel”, “Business”, “Fashion”, “Cars”, “Gourmet”, “Cinema”, “Art” and “Society News”.

Geography and distribution

According to the 2022 media catalogue, more than 350 distribution points in Sochi. We confirm current addresses during selection.

Print formats

• Single page and brand spread; first, second and third spreads
• 3rd (inside back) and 4th (outside back) covers, gatefold and heavyweight 250 gsm page
• Page after the editor’s letter; 1/2-page news item
• Advertising feature across 3 or 5 pages; inclusion in a section
• 6-page photo project and a spread in “Society News”
• Bound-in inserts, special inserts and themed supplements

Audience and topics

The 2022 media catalogue describes a glossy newspaper covering news, beauty, gadgets, film and music, events, fashion, interviews and food.

Geography and distribution

Sochi. We confirm circulation and current distribution points during selection.

Print formats

• 1/4 page, 1/2 page or full page
• Double-page spread and opening spread
• 3rd (inside back) and 4th (outside back) covers

Audience and topics

Photo stories, photo projects and society news. The average reader age in the 2022 media catalogue is 32.

Geography and distribution

The 2022 media catalogue lists restaurants and cafés, hotels and mountain resorts, boutiques, interior and jewellery showrooms, spas, fitness centres and clinics, car dealerships, residential developments and estate agencies. Coverage: Sochi and Krasnaya Polyana.

Print formats

• Page in the first third of the publication or without a fixed position
• First, second and standard double-page spreads
• Heavyweight double-sided insert; 3rd (inside back) and 4th (outside back) covers; 3rd (inside back) cover with a page
• False cover: an additional advertising cover
• Cover with an 8-page photo project; photo stories across 6 or 8 pages
• Feature in “Society News”

Audience and topics

The 2022 media catalogue lists sections on city life, people, business, entertainment, food and style. We confirm regional audience and reach for the campaign’s objectives.

Geography and distribution

The 2022 media catalogue offers placements on the homepage, section pages, article pages and discussion pages.

Features and special projects

• “In Brief” promotional news item with a photograph, contact details and links
• “Chef’s Word”: restaurant concept, seasonal dishes, breakfasts and business lunches
• Roundup of 5–10 products with descriptions and links
• Photo post with 10 themed photographs and brand integration
• Business case study with figures and expert comments
• Special project with a bespoke layout; native “Process”, “Test”, “Details” and “Figures” formats

Banners and branding

• 990 × 250 px banner above discussions or below articles
• Page branding: background and 300 × 500 px banner on desktop
• 620 × 500 px mobile half-screen banner